General practices provide ongoing care for a large number of patients with chronic, progressive, and eventually fatal illnesses, and so have an essential role in providing palliative care to patients and their families. Professor Josephine Clayton, Senior Staff Specialist Physician in Palliative Medicine and Associate Professor Joel Rhee, General Practitioner, discusses the Advance Project and how it aims to support general practices with the tools to identify people early who might need a palliative approach to their care and enables general practice teams to thoroughly assess the persons’ symptoms, concerns and priorities as well as the needs of their carers.